1
STEP 01
Foundation
We build the essentials that put you on the map: a verified Google Business Profile, a custom SEO-friendly website, and a CRM ready to capture every lead.
Own your service area
Put your
Put your
business on the
local map.
We help home service businesses get found on Google, build trust with local customers, and turn website visitors into booked jobs.
Hover the map pinsTap the map pins
Trusted by home service operators
Callahan Exterior Cleaning
D's Pressure Washing
Naquin Power Washing LLC
Scrubby Softwash
828 Pressure Washing
River Region Lawn Maintenance
Simple and Clean
AJ's Pressure Washing And Paver Sealing
Shaw's Ceramic Coating
Dynamic Landscaping
Featured Services
More Visibility. More Jobs. More Reviews.
Without the Marketing Headache.
We help home service businesses like yours get found online, earn trust fast, and turn clicks into booked jobs. From your Google profile to your website and ads - we handle it all so you can focus on the work.
Google Business Profile
Your key to free local leads.
Verify and optimize the profile that puts you in the local Map Pack and search results - exactly when customers are ready to hire.
Verification in 3-5 daysWeekly posts & photo updatesReview monitoring & response
Web Design
Sites that work as hard as you do.
Custom, fast, mobile-friendly websites built from the ground up to convert visitors into paying customers.
Conversion-focused buildSEO-friendly structureLead forms + call tracking
Ad Management
Built to dominate the local area.
Google Ads and Local Service Ads that reach ready-to-book customers - precise targeting, compelling copy, no wasted clicks.
Google Ads + LSA setupBudget pacing & bid mgmtTransparent monthly reporting
Customer Management
Smart CRM for busy contractors.
A CRM built for how home service businesses run - capture every lead, follow up instantly, and close more jobs without the chaos.
Lead pipeline + automationsAuto-text new inquiriesReview request automation
How It Works
Three steps. One predictable engine.
Get found online, earn trust fast, and turn clicks into booked jobs - the same playbook the big home service brands use, built for independent operators.
2
STEP 02
Framework
We wire it all together into one system so your profile, website, and CRM work as a unit, routing new leads and triggering automated follow-ups the moment they come in.
3
STEP 03
Footprint
We track the data that actually moves the needle, then refine your ads, pages, and follow-ups so the leads keep coming and your digital footprint compounds.
Why These Services Matter
Four services. One marketing system.
Google Business Profile
Your key to free local leads.
Having your home service business listed on Google Search and Maps with a properly set up Google Business Profile (GBP) is one of the most powerful ways to improve local visibility and attract more customers. When homeowners search for services like roofing, pressure washing, or HVAC in their area, Google shows local listings first - and your GBP is what gets you seen.
A fully optimized, verified profile gets you into the Local Map Pack, driving more calls, quote requests, and booked jobs. It gives customers everything they need at a glance: your service area, hours, photos, and - most importantly - your 5-star reviews. For home service businesses, a well-managed GBP isn't optional; it's the foundation of getting found and chosen online.
Learn More →
Local Map Pack
Top 3 placement goal
Web Design
Websites that work as hard as you do.
Your website should do more than look good - it should generate leads and help you book more jobs. Our web design for home service businesses is fast, mobile-friendly, and built from the ground up to convert. When someone searches for a service you offer, your site loads quickly, earns trust instantly, and makes it easy to take action.
Every site we build is optimized for performance, search visibility, and user experience: clean layouts, clear calls-to-action, SEO-friendly structure, and functionality that works on every device. When customers land on your website, they'll know they're in the right place - and they'll be far more likely to call, click, or schedule.
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SEO-Friendly
Built to convert
Ad Management
Targeted ads built to dominate.
Reach the right customers at the right time with Google Ads and Local Service Ads built to generate real leads. With precise targeting, compelling copy, and performance tracking, paid ads become a predictable source of high-quality leads - not a gamble. Stop wasting money on clicks that don't convert.
Home service owners who invest in expert ad management see consistent lead flow, stronger local visibility, and greater control over growth. Instead of relying on slow word-of-mouth, you fill your schedule with ready-to-hire customers actively searching for your services - maximizing your return on ad spend.
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Google Ads + LSA
Zero wasted clicks
CRM Solutions
Smart CRM for busy contractors.
A powerful CRM is one of the smartest ways to streamline operations, improve response time, and close more leads. It manages every customer interaction - from first inquiry to final review request - all in one place, so nothing slips through the cracks.
With a CRM built for home service pros, you automate follow-ups, respond to new leads instantly, and never miss another opportunity. Every call, form, or web chat is logged, organized, and nurtured - turning interest into booked appointments without the manual effort. For local providers looking to scale, it's your secret weapon for growth.
Learn More →
Your Secret Weapon
More jobs closed
HN
Hunter Norsworthy · Owner
Meet the Owner
Built on partnerships.
"We aren't just your average marketing company - we seek to establish strong partnerships with our clients and build long-lasting working relationships."
That promise drives every profile we optimize, every site we build, and every campaign we run. When LaunchPad takes on a home service business, we treat your growth like our own.
Our Testimonials
What Home Service Owners Are Saying
We've helped contractors get more leads, book more jobs, and grow faster with less stress. Here's what some of them had to say.
★★★★★
"Nothing but excellence when working with this company. Between getting my company verified on Google in just a few days, all the way to building my entire website. Even after providing excellent work, they answered any questions I had!"
DP
Danny S.
D's Pressure Washing · New Jersey
★★★★★
"I would absolutely recommend LaunchPad Marketing to anyone! I've worked with Hunter, and he has helped me with several things for the last 2 years. Super friendly and easy to communicate with! The pricing is affordable and they deliver on exactly what they say they will!"
SS
Landon S.
Scrubby Softwash · Georgia
★★★★★
"Hunter continues to grow my business with his knowledge and undivided attention to detail. My website is top notch and easy to navigate. He relentlessly finds new ways to make sure your Google ads run as they should while maximizing your budget. If you don't use LaunchPad, it would be a huge mistake!"
SC
Jeff S.
Shaw's Ceramic Coating · Maryland
Want to see more reviews?
These are just our favorites - there's a whole five-star constellation waiting over on Google.
Read them all on Google
Google Business Profile ✦ Local Service Ads ✦ Google Ads ✦ Web Design ✦ CRM ✦
Our FAQs
From Curious to Confident in Seconds.
The questions home service owners ask us most. If yours isn't here, it'll be the first thing we cover on a call.
Contact UsA well-optimized Google Business Profile helps your business appear in local search results and Google Maps when people search for services in your area. It builds trust with reviews, displays your contact info, and can directly lead to more phone calls and bookings.
Our websites are custom-built for home service businesses - not just to look professional, but to generate leads. They're fast, mobile-friendly, SEO-optimized, and packed with conversion tools like call buttons, forms, and trust-building content tailored to your industry.
It depends on your goals and budget. Google Ads drive traffic to your website from specific searches, while Local Service Ads show up at the very top of search results with a direct call option. We'll help you choose the right strategy to bring in the most qualified leads.
A CRM keeps your leads organized, automates follow-ups, sends review requests, and helps you respond faster - which means fewer missed opportunities and more booked jobs. It's like a virtual assistant that works 24/7.
Google Business Profile setup and verification typically takes 3-5 business days. Websites usually take 3-4 weeks depending on scope. Ad campaigns and CRMs can launch quickly once your foundation is in place. We'll walk you through each step with clear timelines.
We don't disappear after launch. We offer ongoing support for website updates, CRM adjustments, ad optimization, and review monitoring. Whether it's a quick edit or a new campaign, we're here to help you keep growing.